agentic AI

Discover how AI agents are reshaping SaaS, elevating user experience, and powering personalization - insights from Krešo Žmak at this year’s Web Summit on the future of AI-driven software and CPaaS.

After months of work, your AI agent can run tasks, create content, even make decisions. Exciting - but how do you use it safely and effectively in the real world?

AI is helping write code and automate tasks, but until it masters true agency (think independent decision-making and goal-setting) it’s still more like a coding assistant than a full-fledged teammate.